Friday, August 21, 2009

Wegmans Offers Mercer's Wine Ice Cream

We are excited to announce that beginning August 21st, we will be launching at our 2nd NY Wegmans - the Pittsford location. We will be hosting our first tasting at the Pittsford store this Sunday, August 23rd from 11am to 2pm. We will also be sampling at the Wegmans Canandaigua location on the 23rd.

A few weeks ago, while Danny Wegman was shopping at the Canandaigua store, he stopped by our tasting station, tried the Peach White Zinfandel and put 2 pints in his shopping cart. I hope if you are near either of these locations you will come experience Mercer's Wine Ice Cream. If you would like to see our products offered at your local grocery please give your store manager a fact sheet on our products.

Wegmans Pittsford: 3195 Monroe Ave
Wegmans Canandaigua: 345 Eastern Blvd

Thursday, May 21, 2009

REALITY CHECK: Real Simple June 2009 issue - SCOOP AWAY!!!



I recently read a fun article in the June 2009 issue of Real Simple. We all finally have a reason to quit looking at the nutritional facts on ice cream. Real Simple gives you a reason to indulge guilt free! On page 242 of the June issue there is an article titled, "Calorie Expenditures That May Surprise You". Did you know that:
  • Scooping very cold ice cream burns 655 calories
  • Scooping very cold ice cream while fending off three children burns 727 calories

Need to unwind and thought a glass of wine will do - don't stop there. Instead, I strongly recommend that you have the best of both worlds...treat yourself to a pint of Mercer's Wine Ice Cream. Yes - wine & ice cream! Lose the guilt, buy the kids a half-gallon of Mercer's Chocolate Marshmallow. Your biggest decision should be what flavor for you: Ala Port, Cherry Merlot, Chocolate Cabernet, Peach White Zinfandel, Red Raspberry Chardonnay & Royal White Riesling. By the time you are done scooping for everyone else, while protecting your pint of course, you have burned enough calories to put the spoon in your pint and enjoy your for adult-only dessert! And guess what, you don't have to make a choice between wine & ice cream...you can have both. Just keep it on the top shelf. Cheers!!!

Thursday, April 30, 2009

"My Tongue Just Threw A Party For My Mouth!!!"

From viewing video footage it is evident that Binghamton, NY had a blast at the 9th Annual Roberson Wine & Food Fest and Mercer's Wine Ice Cream was part of the excitement. We were so happy to meet so many new people along with seeing friends from last year. I know you are all still waiting for product to be available in your area. We can't stress how important it is for you to go to the customer service desk of your local grocer and request they carry Mercer's Wine Ice Cream - take that flyer you picked up at the event or go to our site and print off a new one! For you Wegmans' Shoppers, I have provided you with a link to their, "I want you to start carrying this product". We need your help Triple Cities. We want you to have Mercer's Wine Ice Cream 365 days a year not just once a year and yes, Mayor Ryan we would be honored to be a part of your re-election fund raiser. Thanks for a great video...I couldn't of said it better myself. Cheers!!!
Next up...Hannaford Supermarket, Watertown, NY - Saturday, May 2nd, 11 am to 2 pm.

Saturday, April 4, 2009

Florida Uncorks Mercer's Wine Ice Cream

Mercer's Wine Ice Cream made its Florida début at the 2009 Metropolitan Cooking & Entertaining Show in West Palm Beach. The "WOW" factor was in full effect as we sampled our 6 varietals non-stop on Saturday, March 28th for 9 hours and Sunday, March 29th for 7 hours. We ran out of fact sheets & business cards as people took this collateral stating, "I'm taking this information to my Publix/Whole Foods/Total Wine/Albertsons' manager to request they carry Mercer's Wine Ice Cream." As we said to so many of you over those 2 days, if you build it we will come...customer demand that is. We will get there with your help. A 'hottie' came up to the booth and said, "Are you kidding me, if you could add sex to this all of my needs would be satisfied." A woman said, "The Chocolate Cabernet Wine Ice Cream is so good I would like to bathe in it." What will they say next...this is where you come in. Please share your experience with others by posting your comments. Thanks to all of you for uncorking your taste buds with Mercer's Wine Ice Cream. Cheers!!!

Friday, January 16, 2009

Fine Cooking Magazine - Mercer's Wine Ice Cream


Mercer's Wine Ice Cream was recently featured as a Great Find on page 26 of the Feb/Mar 2009 Fine Cooking Magazine.

If you haven't heard yet, Mercer's Dairy of Boonville, NY has been making premium ice creams since 1956. In June 2007 at the Great American Dessert Expo in Atlanta, GA, Mercer's debuted their unprecedented dessert, Mercer's Wine Ice Cream. They left with the award for "Best New Product." Mercer's Wine Ice Cream is currently available in 6 varietals: Ala Port, Cherry Merlot, Chocolate Cabernet, Peach White Zinfandel, Red Raspberry Chardonnay & Royal White Riesling. These are premium ice creams with up to 5% alcohol by volume. Mercer's Wine Ice Cream is for adults only - you must be 21 years of age or older to enjoy. Call 866.637.2377 to find a location near you.

View the feature on Fine Cooking magazine.
For more information: mercersdairy.com